Satisfaction Survey - Brand Health Index

 

Customer satisfaction is “the state of mind that customers have about a company and its products or services when their expectations have been met or exceeded. This state reflects the lifetime of the product or service experience.”

 

At Quality Approvals, we commonly use the two methods for market research:

 

1- Qualitative method which use:​

• In- depth interviews

• Accompanied shopping

• Focus Group Discussion

• Ethnographic

 

2- Quantitative Method which use:

• Face to face interviews

• Telephone interviews

• Online surveys